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From Financial Integrity

Campaign For A Commercial-Free Childhood

Reclaiming childhood from corporate marketers

If you struggle to instill values of frugality and an understanding and respect for "enough" in your children, you're keenly aware of the influence of marketing that's increasingly targeted to children and teens. Materialistic values, sexualization, acceptance of violence, kids' information being tracked commercially online - these are some of the concerns parents have with marketing. The Campaign For a Commercial-Free Childhood (CCFC) provides information, tools, and community connections to help parents counteract market forces and teach their children values-based spending and living.